This is what we do
PR & Communication
- Visibility and Media Coverage: We create awareness and recognition for athletes, organizations and specific cases by securing visibility in media and channels that reach their target audiences.
- Media Handling: We provide professional media handling both in day-to-day operations and at events. We coordinate with athletes, leaders and journalists to ensure accurate, effective and positive coverage.
- Communication Strategy: We develop strategic communication plans that strengthen brand identity and build trust over time. This includes audience analysis, channel selection, key messaging and concrete actions, with clear goals and measurable outcomes.
- Positioning: We help clarify what you stand for and why it matters. We support organizations seeking to demonstrate societal value, companies aiming to strengthen or reposition their brand and athletes who want to appear clear, relevant and attractive.
- Media Advisory: We offer strategic guidance on how to communicate in a meaningful and effective way. What should be said, who should say it and through which channels.
- Crisis Communication: We prepare organizations for potential crises by developing communication contingency plans. When challenges arise, we provide professional support – helping with assessments, messaging, follow-up and media relations. Our goal is to ensure calm, clarity and control – both internally and externally.
- Content Production: We produce high-quality content that supports your brand and engages your audience – aligned with your strategy and key messages. This includes articles, interviews, press releases, website copy and social media posts. Everything is purposeful, editorially strong and tailored to the right channel and context.
Commercial Partnerships
- Identifying Partners: We map out opportunities and connect athletes, organizations, and events with relevant supporters across sports, business and media.
- Negotiation and Concept Development: We lead negotiations and secure strong, long-term agreements. In addition, we develop concepts and collaborations that enhance the brand value of our clients and their partners.
- Sponsorship Activation and Marketing: We maximize the value of sponsorships through targeted and creative marketing efforts – generating meaningful returns for all involved parties.
- Follow-up and Relationship Building: Consistent, professional follow-up is key to lasting partnerships. We build strong relationships and create a foundation for mutual growth over time.
Inspiring Talks
- Stories from Champions: Hear from Olympic gold medalist and world champion Solfrid Koanda as she shares her journey of resilience, dedication and breaking barriers.
- Two-time world champion Ragne Wiklund reveals the mindset that has made her a pioneer in Norwegian skating.
- Olympic silver medalist Eivind Henriksen discusses how to thrive under pressure and perform at the highest level when it matters the most.
- Valuable Communication: Baardsen Sport founder Joachim Baardsen provides unique insights into how the media operates, how to build a strong reputation and how to gain the recognition you deserve.
Workshops
- Tailored Workshops: Whether it's about identifying your potential, strategic PR work or storytelling, we customize the content to meet your goals and challenges.
- Empowering and Impactful: Every session is crafted to engage, inspire and provide practical tools for success.